Post #1347

​​📱 vs 📺Mobile Soon to Pass TV in Time Spent But IoT could one day soon capture some of those mobile minutes Americans are spending less time with most major media, with one major exception: #smartphones. In 2018, adults will still dedicate more time per day to #TV—nearly 3 hours, 50 minutes—than to any other medium, but TV time is shrinking, down from 4 hours, 37 minutes in 2012. #Mobile time will increase to 3 hours, 35 minutes in 2018, and by 2019 mobile will be the new leader in time spent, with 3 hours, 43 minutes of engagement vs. TV’s 3 hours, 42 minutes. 🚀@PerspectiveIX ☕️prs.pctvix.co/2M8AAOb