Post #2989

Emily Ratajkowski and Sydney Sweeney, true Kérastase ambassadors, made a joint appearance at the launch event for the brand’s new Nutritive line, dedicated to deep hair nourishment. At the event, they spoke about self-care, touching on self-love and the role of hair as an element of identity. Right now, Kérastase is carving out a compelling direction: their campaigns feature less glossy pretense and more authenticity—embracing a relaxed, genuine approach to caring for oneself, one’s body, and daily rituals. The event took place at Lavan New York in New York City. FirstPass