Post content
Last month, McKinsey presented the case of the implementation of an advanced analytic system in shrimp aquaculture. An exotic field demanded non-standard solutions. Here’s how McKinsey gained business productivity on the shrimp farm through IoT. Compared with other industries, shrimp production fell behind in the use of technology across the value chain. Farmers often operated with highly manual processes and information written out with pen and paper. McKinsey provided an analytics solution and set up a full digital ecosystem comprised of Internet of Things (IoT) equipment such as automatic feeders, sensors, and hydrophones to collect real-time data and standardize feed distribution. Also, the company designed a set of predictive analytics models to optimize the quantity and time of feed and a technical-advisory service that helps implement the solution in the field. As a result, McKinsey managed to deploy the system across 300 hectares of shrimp ponds, achieving a median increase in biomass of 16% and reducing production cycles by 15%. For more details, read the case on the company’s page. #IOT