Post #1596

​​📈Facebook's ad revenue will soon mainly rely on Instagram There's no doubt that, so far, #Facebook’s acquisition of #Instagram has been a total success - acquired for $1 billion in 2012, now it has more than a billion users and an estimate of $8-9 billion in revenue this year. Last quarter, Instagram generated an estimated $2 billion, or about 15 percent, of Facebook’s $13 billion in ad revenue, according to by Andy Hargreaves of KeyBanc Capital Markets. Hargreaves expects Instagram to grow to about 30% of Facebook’s ad revenue in two years, as well as nearly 70% of the company’s new revenue by 2020 — driving the majority of Facebook’s growth. 🚀@PerspectiveIX via Recode.