Мне кажется, для маркетологов, пиарщиков и спецов по СММ очень интересная задачка — почему ВК не заводятся донаты художникам.
Художники, как я уже писал ранее — одна из самых контентообразующих ниш ВК. Но практически ни у кого из них не завелась модель с подпиской VK Donut.
У пабликов по СММ модель завелась — люди платят. У Tool 42 тоже (до сих пор тайна для меня, почему только у них из всех приложений). Вроде как еще у какого-то паблика с K-pop музыкой модель завелась. В общем, отдельные примеры есть, не сказать, что VK Donut полностью нежизнеспособная штука.
А художники — хоть убей. У Зубкова не заработало, у Дюрана не заработало, у Гудима не заработало. Помню, как на самой первой сходке авторов от ВК (меня туда пригласили, как активного блогера) художник Ahriman рассказывал, как зарабатывает на донатах. Но сейчас я смотрю в его паблике даже донаты выключены. То есть, даже если работало, то только временно.
Причём, аудитория у этих художников — во многом взрослая молодежь, платежеспособные люди, десятки тысяч. Иногда сотни тысяч, как у Дюрана: почти лям подписчиков и всего 14 платящих.
Интересно, занимается ли изучением этого вопроса пиар-отдел VK. Мне было бы очень любопытно узнать какую-то аналитику.
#web
#Congratulations
🧡 Nargis Kosimova, Director of the “Ekolog” Public Association, has been awarded the “Mo‘tabar Ayol” badge
In accordance with the Decree of the President of the Republic of Uzbekistan dated February 2, 2018, No. PF-5325, “On measures to fundamentally improve activities in the field of supporting women and strengthening the family institution,” the “Mo‘tabar Ayol” badge was established.
This award is given to women who have shown activity and initiative in public and state life, contributed through their effective work to the stability and prosperity of families, the protection of motherhood and childhood, and have set an exemplary example in raising healthy and well-rounded generations in the spirit of patriotism and loyalty to the ideals of independence, promoting moral and ethical values locally, and broadly spreading national values.
The “Mo‘tabar Ayol” badge is presented by the Women’s Committee of Uzbekistan on the eve of International Women’s Day, March 8.
🌿 The team of the “Ekolog” Public Association sincerely congratulates Nargis Kosimova on receiving this prestigious award!
☘️Read the latest environmental news on the @ekologuz page. Follow us and send your suggestions and wishes via @eklguz_bot
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#Congratulations🥳
"Nikhil" for your amazing kabaddi skills and to be the luckiest winner of our coin-toss representative.🥳
Keep going, abhi to leaderboard baki hai😜
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Congratulations to the fourteen train driver trainees who have successfully completed their training!
January 24, 2024(EDR); During their one year training period, the trainees have successfully finished their theoretical and practical training. That provided by the Ethiopian-Djibouti Railway Capacity Building program’s fourth round.
Today, they took their Ministry of Transport and Logistics qualification exam, and now one step closer to obtaining their licenses and starting their careers as train drivers.
We are incredibly proud of their hard work and commitment, and we wish them all the best in their future endeavors!
#EthiopiaDjiboutiRailway#EthiopiajiboutiRailwayfamily#CapacityBuilding #TrainDriverTraining#Congratulations
The D-Day on #vision11 is here! 🏆
Here are our top 3 winners for #PKL2022 Leaderboard contest!🎖
#Congratulations to all of you!🎉
Aap bhi ho sakte ho agle winner, abhi #vision11 download karo aur khelo 100+ contests to win big!💯
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PAID.
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Matbuot va ommaviy axborot vositalari xodimlari kuni muborak boʻlsin!
Hurmatli ommaviy axborot vositalari xodimlari, sizlarni "27-iyun – Matbuot va ommaviy axborot vositalari xodimlari kuni” munosabati bilan tabriklaymiz.
Ushbu quvonchli ayyomda barchangizga sihat-salomatlik, sharafli faoliyatingizda yangi yutuq va omadlar, xonadoningizga tinchlik va fayzu baraka tilaymiz.
Kasb bayramingiz muborak boʻlsin!
Hurmat bilan,
“Yangi Oʻzbekiston” universiteti jamoasi
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