Художник Gudim написал у себя в Телеграме пост о том, что главная проблема соцсетей — умные ленты. В более-менее продвинутой среде и правда принято хейтить умные ленты, включать, где возможно, хронологические, юзать альтернативные клиенты и вообще ругать корпорации за то, что они делают плохо и пользователям и авторам контента одновременно.
Вездесущие умные ленты — действительно часть процесса оговнения, но дело не только в нём. Gudim сделал отсылку к классике в шутку, но на самом деле угадал: главная проблема соцсетей ровно такая же, как и главная проблема музыки — это ты. Давайте разберёмся.
В теории ты подписываешься на авторов контента в соцсети, они публикуют свои посты по мере желания и готовности, посты выстраиваются в ленту, и ты от новых к старым их читаешь, подобно свежей газете или сводке новостей. Звучит хорошо до того момента, пока ты не подпишешься на условный паблик с приколами. Паблик с приколами ведут 10 человек, а сами приколы они тащат с Реддита и 9гаг, поэтому публикация занимает 5 минут. При этом от пользователей они получают охваты, которые конвертируются в деньги с рекламы. Больше охватов — больше денег. Очень быстро система приходит к тому, что им выгодно постить так часто, как они вообще способны. В идеале они хотят, чтобы вся лента каждого юзера состояла только из паблика с приколами, потому что тогда они заработают ещё больше.
Вообще я лично видел рекомендации от СММщиков для пабликов ВК постить 3-5 записей в день. Каждый день. А теперь вспомните, как часто постят ваши друзья или, например, независимые авторы, которые контент не где-то берут, а создают. И вот 2-3 таких подписки, и ваша лента — неюзабельный мусор. Не обязательно паблик с приколами: спамить мотивирован вообще любой автор, потому что его доля присутствия в вашей ленте равна его заработку. Но хороший контент делается долго, на это нужно время, так что в реальности особенно удаётся спамить как раз плохому и дешёвому контенту.
Как это решить:
1. "Не подписывайтесь на мусор", "Человек сам виноват, что он подписался на спам-паблик!". Да, а ещё человек совершенно добровольно решает начать курить или, скажем, принимать наркотики, но эти области всё равно в разной степени контролируются извне. Потому что авторы спам-паблика (как и наркоторговцы) ОЧЕНЬ мотивированы затянуть новых людей в свою схему заработка, и они будут использовать для этого множество разных средств, на которые неминуемо попадётся значимое число клиентов. То есть в масштабах одного конкретного человека с железной дисциплиной этот подход работает, но в масштабах системы из множества произвольных людей — нет, не работает совсем.
2. Остаётся только одно — каким-то образом фильтровать мусор. Тут возникает сразу много других проблем: начиная с того, что для разных людей понятие мусора разное, и заканчивая тем, что, да, в какой-то момент появляются ещё и интересы площадки. Площадка хочет не давать людям приятный и интересный контент, а давать людям то, что увеличивает таймспент и заработок с рекламы. И внезапно получается так, что таймспент растёт не от качества контента, кто бы мог подумать.
Самые популярные в мире соцсети (Инста и Тикток) — целиком основаны на алгоритмической подаче информации. И эта информация очень "жвачкообразная" — короткая, клиповая, с быстрым захватом внимания. Так что да, если ругаете умные ленты, то просто поругайте какого-от своего друга, который пользуется Инстой, потому что именно поведение юзеров и отсутствие дисциплины у них делает такие ленты выгодными для корпораций.
#web
Paradigm Pushes for Rapid Ethereum Upgrades
Venture capital firm Paradigm urges for faster Ethereum development, suggesting multiple major upgrades yearly. They emphasize prioritizing non-controversial improvements like scalability, user experience, and Rollups tech, opposing delays for decentralization. Read more here.
#Ethereum#VC#Crypto#Scalability#UserExperience#Rollups
Yaqinda telefon raqamimni MNP orqali Ucelldan Uzmobilega o'tkazishga tog'ri keldi. Qulaylik uchun yaratilgan bu imkoniyat yo'lga qo'yilgani yaxshi bo'lgan, lekin hali ko'p serveslarga bunga moslashishmagan ekan. Quyida shular haqida to'xtalib o'tamiz.
1. Ayrim servicelar orada MNP qilingan raqamlarni support qilmasdan qolishi. Natijada ro'yxatdan o'tish, tasdiqlash otp kodlari kelmasdan noqulaylik tug'dirishi.
2. Bank kartalariga ulangan sms xizmatini automatik yangilanmasligi. MNP aktivlashgan vaqting o'zidan barcha bank kartalarim sms xizmati o'chirilib fintech ilovalarda neactive holatga tushib qoldi.
Uzcart kartalarda sms xizmatini online yoqish imkoni yo'qligi yana ortiqcha ovoragarchilikga sabab bo'ldi. Uzcart kartalarida sms xizmatni bankamat yordamida hohlagan inson kartasini hohlagan telefon raqamga aktivlashtirish mumkin, hech qanaqa tasdiqlashlarsiz. Xavfsizlik tomonlama hech qanaqa cheklov qo'yilmagan tizimda nega online sms xizmatini yoqish imkoniyatini qo'yishmagan ochig'i tushunarsiz
3. Raqamim ancha oldin olinganligi sabab oila a'zolarim nomiga olingan edi. MNP qildirib bo'lingach o'zimni nomimga rasmiylashtiraman desam afsus MNP qilib o'tgan kompaniya vazifalariga bu kirmas ekan, nomimga o'tkazish uchun yana qayta eski kompaniyaga o'tkazib ariza topshirib 3 oydan keyin o'zimga nomimga rasmiylashtirishim mumkin bo'larkan. Ajoyib a?
Raqamli hukumat shaxsni o'zini nomidagi mobile raqam orqali malumotlarni berishni boshlagandan keyin bu narsa ancha muommo bo'ldi. Shundan buyon tizimlarga Mobile ID va OneID bilan kirolmayabman. 20-apreldan bank kartalari ham faqat shaxsni o'zini nomidagi raqamga sms xizmati yoqilishi haqida aytilmoqda, bu korparative raqam ishlatib yurganlar uchun yana ovorogarchiliklarga olib kelinadi
4. Shu jarayonda yana bitta muommoni aytib o'tish kerak. Telefon raqam rasmiylashtirilgan shaxs, o'zini shaxsni tasdiqlovchi hujjatini yangilaganda telefon raqam eskisiga bog'langan holatda qolib ketar ekan. Yangisiga o'tkazish uchun esa eski hujjat malumotlari kerak bo'ladi....)
MNP juda kerakli va foydali xizmat. Lekin foydalanuvchi tajribasi nuqtayi nazaridan hali yaxshilanishi kerak bo‘lgan joylari ko‘p ekan.
☑️@valisherbotirov
#MNP#UserExperience#DigitalServices#Fintech#Uzbekistan
🚀 AI Integration Enhances Payment Efficiency
Artificial intelligence is being utilized to streamline payment processes, ensuring transactions are completed seamlessly with each interaction. According to PANews, this advancement goes beyond simply enabling AI to handle payments; it focuses on making every AI interaction an opportunity to settle financial transactions efficiently. This development highlights the growing role of AI in financial technology, aiming to enhance user experience by automating and simplifying payment procedures.
#AI#Payment#FinTech#Automation#Efficiency#UserExperience#ArtificialIntelligence
🚀 Binance Wallet Introduces Prediction Markets for Real-World Outcomes
Binance Wallet announced on X the introduction of Prediction Markets, a new feature provided by Predictdotfun. This service allows users to take positions on various real-world outcomes, ranging from cryptocurrency trends to global events. The platform aims to simplify the process by eliminating the need for complicated wallet setups and gas fees, making it more accessible to users.
The Prediction Markets feature is designed to cater to a wide audience, offering opportunities to engage with real-world events in a straightforward manner. By removing technical barriers such as wallet configurations and transaction fees, Binance Wallet seeks to enhance user experience and broaden participation. However, it is important to note that this service is available only in selected regions, which may limit access for some users.
This initiative reflects Binance Wallet's ongoing efforts to innovate and expand its offerings in the digital asset space. By integrating Prediction Markets, the platform provides users with a unique way to interact with and speculate on real-world events, potentially attracting a diverse range of participants interested in both cryptocurrency and global developments. As the service rolls out, users in eligible regions can explore this new feature and engage with the dynamic world of prediction markets.
#BinanceWallet#PredictionMarkets#Cryptocurrency#GlobalEvents#DigitalAssets#Fintech#Blockchain#CryptoTrading#UserExperience#Innovation
🚀 Hermes Agent Integrates Native Support for Personal WeChat Use
Hermes Agent now offers native support for personal WeChat accounts, allowing users to connect easily via QR code for use in private and group chats. According to Foresight News, the adapter utilizes Tencent's official iLink Bot API, enabling comprehensive coverage of images, videos, files, and voice messages, ensuring convenient long-polling direct connections without the need for a public IP. Users can experience this by running 'hermes update'. The adapter employs Tencent's official iLink Bot API rather than reverse engineering protocols or unofficial clients. For users concerned about account bans, it is recommended to test using secondary accounts.
#HermesAgent#WeChat#Tencent#iLinkBotAPI#QRcode#GroupChats#PrivateChats#LongPolling#UserExperience#TechUpdate
Ethereum's Downfall According to Sonic Labs Co-founder
André Krone, co-founder of Sonic Labs, shares his thoughts on Ethereum's struggles against rival ecosystems:
- Fragmented liquidity and separate L2 networks.
- ETH farming via centralized sequencers causing excess coin supply.
- USDe stablecoin creates ongoing selling pressure.
- Competitors excel in user experience and speed.
- Attempts to maintain neutrality hinder top applications.
- Ethereum scaling roadmap lacks action, waiting for L2 solutions.
- Ecosystem support mainly comes from podcasters, not engineers.
Krone notes that developers prefer platforms like Solana, Avalanche, and Base rather than Ethereum.
Read more here.
#Ethereum#Solana#Avalanche#Crypto#VC#L2#Stablecoin#USDe#MarketMaking#DeFi#Layer2#Blockchain#TechNews#UserExperience#Innovation#DigitalAssets#CryptoTrends#SonicLabs
🚀 Zcash Open Development Lab Unveils Strategic Direction Focused on Post-Quantum Security
On April 13, Zcash Open Development Lab (ZODL) founder Josh Swihart announced the latest developments for Zcash, emphasizing a strategic direction centered on post-quantum security, scalability, and user experience. According to BlockBeats, Swihart likened the initiative to the Artemis II lunar mission, highlighting the pursuit of seemingly impossible goals through technological breakthroughs. The ZODL team revealed that Zcash is entering the 'Zcash IV' phase, aiming to build infrastructure akin to a 'lunar base' to support the protocol and applications' secure expansion to billions of users, while advancing the vision of privacy transactions without large-scale financial surveillance.
On the product and technology front, ZODL continues to iterate, with its 3.3.x version now available on iOS and Android, featuring new hardware wallet connection management, SDK upgrades, and multiple user experience enhancements. Key developments include advancing Keystone wallet functionality and upgrading the address system (ZIP 316, UIVK/UFVK). Meanwhile, the Zcash core team has addressed several system issues and is progressing with the Zallet alpha version development, strengthening unified address standards and wallet interaction experience to lay the foundation for future scalability and performance improvements.
Additionally, ZODL disclosed ongoing growth in application data and participation in a stablecoin privacy summit to enhance industry collaboration. However, due to increased regulatory and network restrictions, ZODL has temporarily removed its app from Russian app stores. The team emphasized that privacy is not optional but a fundamental need in the digital age, and they will continue to accelerate delivery pace to promote ZEC adoption and ecosystem development.
The core of Zcash Open Development Lab is to develop an open, self-custodial private financial platform, aiming to expand ecosystem interoperability through collaboration and bring protected ZEC transactions to the global mainstream market.
#Zcash#ZODL#PostQuantumSecurity#Cryptocurrency#Privacy#Blockchain#Scalability#UserExperience#KeystoneWallet#Zallet#Stablecoin#FinancialPrivacy#EcosystemDevelopment#DigitalPrivacy#OpenDevelopment#ZEC
E-commerce Conversion Crisis
E-commerce stores face a critical issue: they struggle to convert social media traffic into purchases, with conversion rates half as effective as average standards. Social media is a key source for online sales, with 64% of internet users shopping through these platforms, accounting for one-third of total online sales. The significant loss from unconverted traffic prompts stores to seek solutions, making platforms that improve conversion rates highly valuable.
Learn more about a startup addressing this issue: Read here
#Ecommerce#SocialMedia#Conversion#OnlineSales#Startup#Traffic#Retail#DigitalMarketing#Commerce#Business#Tech#Innovation#Sales#Marketing#UserExperience#Platforms#Shopping
Edtech Investments Hit 2014 Low
📉 Global investment in Edtech startups plummets to $3 billion this year, the lowest since 2014. Startups are distancing themselves from the Edtech label, impacting investor interest. 🧑🦼 'Моторика' acquires 51% of a wheelchair manufacturer, positioning itself in assistive technology ahead of an IPO planned for 2026. 🤖 OpenAI considers creating a humanoid robot, but new AI models remain the priority. ✈️ Lilium, the electric aircraft developer, may be saved by a consortium after announcing closures and layoffs. Read more: Financial Times, Vedomosti, The Information, TechCrunch
#Edtech#Investment#Startups#AI#Robot#AssistiveTechnology#Lilium#MOTORIKA#FinancialTimes#Vedomosti#TheInformation#TechCrunch#Singapore#Cryptocurrency#UserExperience#MarketTrends#Technology#Innovation#Business#Funding
AI Startup Anthropic Expands Features
🚀 Anthropic to launch a two-way voice mode for Claude chatbot and enhance memory features for better user interaction, announced CEO Dario Amodei. Google has invested an additional $1 billion, totaling $3 billion, to support the company's operations.
📈 Expect smarter models in the coming months as Anthropic scales up to meet growing AI demand.
🔗 Read more: Forklog
#AI#Investments#Google#Tech#Startup#Claude#VoiceTechnology#MachineLearning#Innovation#Funding#Chatbots#DarioAmodei#AIModels#Scalability#UserExperience#NeuralNetworks#Computing#AIIndustry#AIExpansion#FutureTech#VC
YouTube Issues and Economic Updates
🔧 Users in Russia report ongoing issues with YouTube, marking another decrease in platform traffic, as confirmed by Google.
📊 The Russian Communications Ministry (RKN) plans to acquire data on user attempts to access blocked sites, though it already collects some relevant data.
⚙️ The Ministry of Economic Development aims to increase processing limits to enhance labor market flexibility amid personnel shortages.
📈 Predictions suggest the information security market in 2024 could grow by 30% to reach 593 billion rubles, though other estimates are lower.
📺 Yandex is negotiating with Haier, TCL, and Huawei for the installation of its OS on all their TVs supplied to Russia.
💰 AI search engine Perplexity successfully raised $500 million at a valuation of $9 billion, a significant increase from its earlier valuation of $1 billion.
🇺🇸 In the US, an investigation has been initiated against TP-Link over national security concerns, as they hold 65% of the domestic router market.
#YouTube#RKN#EconomicDevelopment#MarketGrowth#InformationSecurity#Yandex#Perplexity#Funding#TPLink#NationalSecurity#Russia#TechNews#AI#Router#Television#DataPrivacy#UserExperience#TrafficIssues
Property Market Thrives on Digital Platforms
📊 A study by РЭУ im. G.V. Plekhanov reveals a surge in property transactions via Циан, with nearly 500,000 families improving their housing conditions in 2024. Digital platforms are revolutionizing real estate, streamlining deals, and saving users time and money. Циан's valuation service received 14.8 million unique requests in 2024 alone. The company's IT sector now accounts for 54% of its revenue, reflecting a 171% increase since 2019.
🔗Read more
#RealEstate#Циан#MarketTrends#DigitalTransformation#HousingMarket#PropertyTech#Investment#TechInnovation#RevenueGrowth#UserExperience#CostSavings#Efficiency#BusinessIntelligence#RealEstateTech#DigitalPlatforms#DataAnalysis#MarketResearch#2024Trends#Technology#PropertyEvaluation