Web3 Creator Economy: April headlines
- Mastercard Drops Free NFTs, Launches Web3 Music Accelerator: Music Pass NFT allows musicians to access its Mastercard Artist Accelerator Program, giving artists tools and resources to bolster their Web3 music careers (source)
-Nfinity.io launched a Decentralized SocialFi Platform, Transforming the Web2 Social Media Landscape, the platform seamlessly integrates incentives with content creation and dissemination (source)
- Roblox, the dominant online gaming platform, recently rolled out a new class of wearable virtual goods that can be sold in limited quantities by third-party creators, per a recent company announcement. The goods, called Limiteds, can also be resold by Roblox users at any price of their choosing, with a 10% cut of each secondary sale going to the original creator (source)
#creatoreconomy#April2023#trends
Web3 Creator Economy: March headlines
- Animoca Brands Japan invests in global entertainment company Rainshine Global Inc., the two companies aim to build a gateway for Japanese intellectual properties (IPs) to reach new global markets (source)
- Instagram scraps its Web3-related initiatives for now, previously Instagram tested the idea of limited-edition NFTs or digital collectibles minted from photos that users could create and sell (source)
- NEAR Protocol is Taking a Step Towards Web3 Social Networking: NEAR Discovery, "the easiest point of entry into Web3", is meant to make it easier to create Web3 social networks. Many of the blockchain operating system’s building blocks already exist, like NEAR Crowd, a gig economy platform, and NEAR Social. They aim to address the drawbacks of centralized platforms like Facebook, Instagram, Snapchat and TikTok, including little to no anonymity or privacy, few rewards for content creators, no community input and censorship concerns (source)
- Epic Games announced updates this week to Unreal Engine 5.2, including MetaHuman technology and procedural generation tools that allow creators to design custom maps and experiences within the game (source)
#creatoreconomy#March2023#trends
Web3Creator Economy: February headlines
- Maximizing Profits Will ‘Kill’ Web3: Animoca Brands Chairman: Yat Siu described royalties as the gas that keep an economy of creators humming, comparing it to the gas fees charged to process each transaction on Ethereum’s network (source)
- NFT Royalties Are 'Not Going Away on SuperRare': Co-Founder Jon Perkins - this statement is a response to the OpenSea’s controversial move to change its creator royalty and fee structure earlier this month that has raised serious questions about what the value proposition of NFT marketplaces will be if artists and the original creators are cut off revenue streams (source)
- New YouTube CEO Is Bullish on Web3 Tech Like NFTs and the Metaverse: Neal Mohan has said that NFTs could enable “creators to build deeper relationships with their fans” (sources)
- The harsh reality fosters dissatisfaction with web2 platforms for creators: the average income for a full-time creator is less than $100,000, the median is $50,000; stiff competition and high costs meant only 4% of creators earn a living from content; 46% made less than $1,000 a year in 2022 (source)
#creatoreconomy#February2023#trends
Web3 Creator Economy: January headlines
- Mastercard debuts web3-based musician accelerator program: Artist Accelerator is designed to give musicians tools to function in a digital economy using the Polygon blockchain (source)
- MINTangible takes on NFT intellectual property chaos with the introduction of a revolutionary NFT IP Rights Solution that enables brands and creators to digitally bind IP license and royalty terms to their NFTs (source)
- L'Oréal’s NYX makeup brand to launch DAO, Ethereum NFTs to ‘redefine beauty’: "GORJS was created to shine a light on “3D creators” and give them “a path to success within the Web3 ecosystem" (source)
- Quantum Temple, the Web3 platform dedicated to preserving cultural heritage, has announced $2 million in pre-seed funding led by Borderless Capital, with participation from Algorand Foundation, Outliers Fund, Shima Capital, New Moon Ventures, and NxGen, as well as other strategic angel investors (source)
#January2023#creatoreconomy#trends
Web3 Creator Economy: December headlines
- Impact Venture Capital invests in $8 million seed round for Web3 startup Virtualness - Virtualness is a mobile-first platform designed to help creators and brands navigate the complex world of Web3 (source)
- Animoca Brands and its subsidiary TinyTap, the platform for user-generated educational games, announced that the second series of teacher-authored Publisher NFTs will be auctioned on OpenSea starting at 19:00 (EST) on 15 December, the firm’s recently introduced Publisher NFTs leverage Web3 technologies and community to improve earning opportunities for educators, create new earning and promotional options for co-publishers, and empower the community to directly support the growth of learning (source)
- Web3 Game project Magic Fantasy has completed $3 M private round investment - Magic Fantasy is a strategic card game, which enables players to co-share the rewards of the game through winning in PvP season and will release the creation power of equipment, gameplay, etc, so as to motivate the players become creators (source)
- Revel raises $7.8M to become the Instagram and Robinhood of NFT platforms - Revel is a cross between a social network and a marketplace meant to be a simple trading platform that’s gamified, allowing individuals to mint photos and videos as collectibles (source)
#creatoreconomy#December2022#trends
Web3 Creator Economy: November headlines:
- Meta’s Instagram plans NFT minting: Instagram will soon have NFT creation and trading tools built in, but in-app purchases will be "subject to applicable app store fees" (source)
- Former Meta and Pinterest executive joins Sequoia-backed Decentralized Social (DeSo) as COO to scale the business - DeSo is a new layer-1 blockchain built from the ground up to decentralize social media with a mission of reimagining the creator economy (source)
- Nike will let people design and sell sneakers for the metaverse, previously Nike created a metaverse called .Swoosh, a Web3-enabled platform where people will be able to buy its virtual products, which acts as a marketplace (source)
- Pearpop, a marketplace for social collaborations, raised $18M at a $300M valuation - Pearpop allows creators to buy collaborations with other creators or celebrities and currently has more than 200,000 users on the platform (source)
#creatoreconomy#November2022#trends
Web3 Creator Economy: June headlines
- Mythical Games Secures First Close of $37 Million Towards Latest Round of Funding. The round was led by digital asset manager Scytale Digital, with participation from ARK Invest, Animoca Brands, PROOF, Stanford Athletics, MoonPay. Existing investors, including Andreessen Horowitz, Gaingels, Signum Growth, Struck Capital, and WestCap also participated in the round. Mythical is a next-generation games technology company creating a web3 gaming ecosystem by leveraging blockchain technology and playable NFTs for tools that enable players, creators, artists, brands and game developers to become stakeholders and owners in new “play and own” game economies (source).
- NFT Creation Platform Zora Launches Creator-Focused Layer 2. In a statement to CoinDesk, a spokesperson for Zora said that the platform has been building a "culture of creativity and community" since its inception, putting artists and creators at the forefront of its products (source).
#creatoreconomy#trends#June2023
🚀 X Platform Enhances Revenue Sharing for Original Content Creators
Nikita Bier, head of product at X, announced efforts to identify original content creators for revenue sharing in the current cycle. According to PANews, Bier emphasized that reposts and comments remain central to the X platform, but the revenue sharing initiative aims to motivate creators to produce high-quality original content, adding new value to the Timeline. The platform plans to continually improve the revenue sharing scheme and encourage creators to publish top-quality content on X.
#XPlatform#RevenueSharing#OriginalContent#ContentCreators#DigitalMedia#OnlinePublishing#CreatorEconomy#SocialMediaInnovation