🏠✨ This year, HDB marks 65 years of housing a nation!
For 65 years, HDB homes have shaped the Singaporean way of life. We grew up playing “catching” with friends at the playground, stopping by the neighbourhood heartland shop for a quick snack, and enjoying comforting meals at the coffeeshop with our families. Over the decades, these familiar spaces found in every estate have become cherished and iconic symbols of HDB living – and will remain so for generations to come.
Can you recognise this iconic HDB space? Stay tuned for #HDBplus65 as we celebrate the places that make HDB living special!
🎁Join our HDB+You Instagram giveaway and win a little piece of the heartlands to bring along with you, wherever you might be.
Giveaway ends 4 Sep 2025 (11:59pm), 20 winners will be drawn.
P.S. Learn more about HDB’s 65th birthday and our collaboration with local artist Hello Jayne! #HDBplus65#SG60
👥 Who’s your heartland bestie?
➡️Share the HDB+Me quiz with your friends, and discover your unique heartland personalities.
P.S. Did you know? It’s HDB’s 65th birthday this year! Learn more about our collaboration with local artist Hello Jayne. #HDBplus65#SG60
The well-loved playground, welcoming void deck or the popular fitness corner – which of these heartland icons most resembles your personality? Join us on an adventure and discover your unique heartland personality!
👉Take the HDB+Me personality quiz and celebrate HDB’s 65th anniversary with us!
❤️🤍 Brought to you in collaboration with local artist Hello Jayne #HDBplus65#SG60