FirstPass

This morning, we’re unpacking Converse’s latest creative campaign targeting fashion influencers. The occasion? A major one — the relaunch of the iconic Converse Chuck Taylor All-Star XXHi after 18 years. Yes, you read that right: the silhouette is now even higher. But Converse thought ahead and added a full-length zipper at the back for easy wear. The launch features two classic, instantly recognizable colorways — black and white — with prices starting at €100. The site already shows the expected *sold out* tags, but we’re likely going to sit this one out and skip the trend of ultra-high sneakers. Are you with us on this? #Converse#FashionTrends#SneakerCulture FirstPass